In the book, “The Four Disciplines of Execution,” the authors introduce the concept of a “WIG”—a Wildly Important Goal.
It is achieved by focusing on “Lead Measures” which, when combined, help you to reach your overall outcome (referred to as a “Lag Measure”). These three principles can be shared in a real -life example some of us go through at some point in our lives---getting into better shape.
In this second installment of a two-part series on the E-Commerce movement, John shares “The What & The How” of the E-Commerce Connect program and invites Group Members to enjoy the benefits of the additional revenue while reducing your inventory and labor costs. There will also be a panel discussion at The Fall Event discussing the E-Commerce Connect Program.
Two years ago, this past May, I was invited to write an article about the growing trend of independent garden centers looking to increase their revenue and relevance within the convenience economy space of e-commerce. The link to the initial article can be found HERE. And the Part 1 of this message is in my Group Blog HERE.
In this first installment of a two-part series on the E-Commerce movement, John explains “The Why” regarding IGC’s leveraging technology to reduce the impact of weather from their foot traffic and expand your customer experience into a 24/7 model.
Two years ago, this past May, I was invited to write an article about the growing trend of independent garden centers looking to increase their revenue and relevance within the convenience economy space of e-commerce. The link to the initial article can be found HERE.
[from March 2025 Edition of Lawn & Garden Retailer - See the original article at Lawn & Garden Retailer HERE.]
