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California Trials 2026 - by Ball Publishing's GrowerTalks

by: Danny Summers
Category: General Blog
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Mar
24

California Trials 2026

Coverage by Ball Publishing's GrowerTalks

Most Garden Centers do not attend the California Trails in-person, but you can see what's coming in new plants through the GrowerTalks coverage. Chris Beytes, Jen Zurko, and Bill Calkins provide your best seat to not only read but to see their video coverage.

This is a preview of what we will see at upcoming trade shows and the exceptional new plants that may be selected by you for the Retailers' Choice Awards or Cool Product Awards!

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Made You LOOK!

by: Danny Summers
Category: Danny's Blog
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Oct
27

Made You LOOK!

by Danny Summers

Early this year, we introduced Rachel Reynolds, Birds Eye Visual Merchandising, as our new Group Visual Merchandising Coach. In April, Rachel shared the message "Creative Visual Merchandising" during our monthly GROUPtalk LIVE (Group Centers can revisit that presentation in The Group WebSystem: Clients-Only Menu/Training-GROUPtalk LIVE Series 2025).

During my introductions at The Fall Event 2025, I introduced each of our Group Team Members with a funny title, and we called Rachel our "Chief Window Dresser." This is a reference back to a time decades ago when major department stores would devote tremendous effort to their large store-front windows to attract attention. That's where I thought of the title for this message... Made You Look!

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