Displaying Confidence
Rachel's New VM Course is Ready!
A Visual Merchandising Program for Independent Garden Centers
Displaying Confidence is a visual merchandising training + community experience designed specifically for independent garden centers that want their store to feel more inspiring and more shoppable, and be more profitable. Your staff will learn foundational merchandising skills and how to cultivate self leadership in a high-profile role.
Created by Rachel Reynolds of Birds Eye Visual Merchandising (former garden center employee + seasoned nursery visual merchandiser), this program teaches garden center owners and staff how to create intentional, beautiful, high-converting displays that help customers buy more, feel more confident, and stay longer in the store.
This is not just a course: it’s an interactive, supportive community with ongoing support, monthly live calls, and real-world merchandising strategy that can be applied immediately on the sales floor.
What’s Included:
- 10 modules, 20 videos covering topics ranging from color theory, consumer psychology, pottery, add-on sales and communication in a self-paced, easily digestible format
- Monthly live coaching calls
- A supportive community space to post displays and receive personalized feedback from Rachel
- Access to the garden center display photo archive with examples that inspire and illustrate visual merchandising techniques
Who It’s For... It's Perfect for: Independent Garden Center Owners, Store Managers, Visual Merchandisers / Retail Leads, and Staff who build displays, set tables, or manage plant zones! It's especially helpful for teams who know their product is amazing but the store feels “random”
and want clear framework and actionable steps to creating profitable displays.
Rachel created the following quick video introduction to the program for you.
Join Rachel Reynolds of Birds Eye Visual Merchandising in Displaying Confidence, an online course/community for independent garden centers. Educate your staff in a self-paced, bite-sized course packed with insights and techniques from hands-on experience. Learn the tried-and-true merchandising techniques, view hundreds of display photos, and participate in live calls hosted by Rachel.
Leverage Displaying Confidence - this spring!
Built on the community platform Circle, your staff will have a chance to post their own displays and receive inspiration and feedback from Rachel and other merchandisers in the industry. Rachel has a special offer for Group Centers. 12 Month Access: $2,000; Special Group Rate: $1,500. She shared the special code in the GroupEs eList.
Ready to Get Started?
Book a free call with Rachel HERE.
Sign up for the VM Community HERE.
