#TheFallEvent2018 - Garden Answer's Laura and Aaron present...
"YES YOU CAN Reach Your Customers through Social Media!"
Laura and her husband, Aaron, started Garden Answer, a YouTube how-to gardening channel filled with style, expertise and helpful gardening knowledge, in 2014. Today, they attract over 300,000 YouTube channel subscribers and have generated over 25 million views of their YouTube gardening videos. Garden Answer has 2.2 million followers and over 450 million video views. Garden Answer has become quite a sensation in just a short time, and the numbers are continually growing!
Their tremendous popularity has prompted industry brands like Proven Winners, Espoma, Gardener's Supply, and others, to partner with Garden Answer to reach consumers.
Often times Facebook, Instagram and YouTube makes growing almost impossible, but they do provide a vehicle for cheap marketing to the people that matter most – your local customers. The goal is not to grow your audience to 100,000 followers... the goal is to get people in the door.
This live video conference and Q&A session was moderated by Proven Winners' Jessica DeGraaf as Aaron and Laura shared their secrets on reaching your customers through social media! They have offered this recording for use by The Garden Center Group's Retail Clients in their in-house staff training ONLY.