Retailers' Choice Awards at Cultivate'24

by Danny Summers

If you have ever been part of our Retailers' Choice Awards or Cool Product Awards, you know it is a wonderful hybrid of both fun and productivity. Meeting peer Centers at the end of the day to share what each has found and nominating products for awards can be like opening presents at Christmas... OK, maybe not quite that exciting, but close!

All the interactions surrounding each new plant or product help define why each should be considered the best for making the winning impressions. There is laughter, intrigue, and some great surprises along the way.

Cultivate'24 proved to be the perfect event to provide many new nominations... in fact, there were 62! Our Retailers (aka Judges) had to narrow the 62 down to just 15 for this year's awards. Of the 15 awards, 11 are plants, 2 are hardgood items, 1 is a plant delivery product and 1 is equipment used in-store.

I encourage you to see all of the amazing plants and products included in these awards. Simply download the full report PDF now.

I share one of them below in this week's Fall Event Preview.