The Magic of Attracting Attention

by Danny Summers

Are you aware of our July GROUPtalk LIVE Session scheduled for tomorrow? Group Owner, Michael Fiore, Smith's Gardentown, will share how they are attracting large numbers of people to the content they post across social media. The session title is:

Supercharge Your Social Media With Video Content

The magic formula for attracting attention (or some might say... GOING VIRAL) could easily be considered a complex and often moving target.

Becoming The Experience Maker

by Danny Summers

I did not come up with the title of this message myself. Becoming the Experience Maker is the title of Dan Gingiss' new book, which is the 2nd edition of his award-winning book, The Experience Maker, originally published in 2022. Dan says...

"In today’s competitive retail environment, Garden Centers can no longer rely on price or product alone to stand out – customers have more choices than ever. So, how can your business cultivate long-term loyalty and turn shoppers into passionate advocates? The answer is Customer Experience."